In a surprising move, Chanel has chosen Manchester’s Thomas Street, known for its historic and hip atmosphere, as the venue for its Metiers d’Art show. This star-studded event, previously held in fashion capitals like Paris and New York, reflects Chanel’s recognition of Manchester’s unique cultural blend.
The invitation to the exclusive event includes a 12-inch vinyl record, a Manchester-themed Chanel scarf, and a magazine featuring iconic Manchester imagery. The preparations involve a 115-meter glass canopy to shield attendees from Manchester’s rain, showcasing meticulous planning for the runway.
Local reactions to the upcoming event are mixed, with some embracing the glamour it brings and others expressing indifference or pointing out potential disparities in wealth amidst visible poverty in the area. The anticipation extends to the guest list, with speculation about celebrities like Pharrell Williams, Lily-Rose Depp, Kristen Stewart, and new Chanel ambassadors Timothee Chalamet and Riley Keough.
The decision to bring the Metiers d’Art show to Manchester goes beyond its current appeal, tapping into the city’s historical significance in the textiles trade. While not traditionally associated with luxury fashion, Manchester boasts a vibrant street fashion scene and serves as a hub for fashion students, contributing to the industry’s diversity.
Miles Lambert, curator of the fashion gallery at Manchester Art Gallery, acknowledges Manchester’s unique position in the fashion landscape, stating, “It’s not known as an uber-fashionable town, but it has a vibrant street fashion and creative enclaves that contribute to high-end fashion in their own way.”
As Manchester prepares to host Chanel’s Metiers d’Art show, the city’s rich history, creative spirit, and authenticity promise to make this fashion extravaganza a standout chapter in the event’s illustrious history.